How to Build a Product Restock Waitlist

A step-by-step restock waitlist setup

Start with one product that sells out often. Add its variants - sizes, colors, scents - because a single undifferentiated list hides exactly the information you need. Publish a hosted waitlist page and link it from the out-of-stock product page, your social bio, and your replies to 'when will this be back?' messages. Ask for an email and explicit consent for one restock notification, confirm it with a double opt-in email, and honor unsubscribes permanently. When the product returns, mark it restocked, preview the notification, and send it once to the people who asked - then watch which variant sells through first.

Shelfetti provides waitlist demand signals and consent-based notifications. Signups are expressions of interest, not guaranteed sales.